This trending style is a maximalists’ dream

2024 is about to bloom with vibrant color, drip with florals, feature an eclectic mix of patterns, and a commitment to timeless allure. More broadly known as Maximalist style, we are lovingly coining this trend “Granny Chic” in our studio because it evokes nostalgia, it’s a blend of old and new, creating a magnetic eclecticism that celebrates the stories of our lives. Granny-Chic invites us to weave our tales into our living spaces, creating a tapestry of wonder that endures the test of time.

This modern Victorian project is one of our favorite projects completed in Chicago, this maximalist client was an early adopter of pattern and color play and we had a blast putting this together with them!

This trend is a breath of fresh air in a world that is often characterized by minimalism and simplicity. It’s a style that encourages us to mix and match, to experiment with color and texture, get a little wild, and celebrate the beauty of life’s imperfections. So I encourage you to embrace the Granny-Chic trend and create a home that tells your story!

December 20, 2023


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